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DMKT403 MBA E-MARKETING

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DMKT403 MBA E-MARKETING
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Description

Description

SESSION JULY 2023
PROGRAM MASTER of business administration (MBA)
SEMESTER IV
course CODE & NAME DMKT403 – E-Marketing

 

 

Assignment Set – 1

 

  1. What do you mean by E-Malls?

 

  1. What are the various techniques of E-Marketing?

 

  1. Describe the importance of E-CRM for any E-Business.

 

 

Assignment Set – 2

 

  1. What are the emerging legal and ethical issues in E-Marketing?

 

  1. Write Short Notes on the following:
  2. a) E-Customer

 

  1. What are the various threats to online purchases?

 

Additional information

Assignment Type

General, Unique

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